457+ Most Profitable Blog Niches in 2024 (+How to Choose One)

Want to make money from blogging this year? Here are the most profitable blog niches for 2024:

1. Personal Finance
2. Health, Fitness and Well-Being
3. Dating and Relationships
4. Food and Drink
5. Education
6. Travel
7. Home Improvement and DIY
8. Parenting
9. Marketing and Online Business
10. Science and Technology
11. Outdoor Lifestyle
12. Video Gaming

Read on to explore these niches in more detail, along with hundreds of sub-niche ideas. I’ll also show you what factors to consider when choosing the perfect niche for your blog.

Affiliate disclaimer: I sometimes link to products and services to help cover the costs of running this blog. There’s no extra cost to you – and I only recommend products that I’ve both used personally and think are awesome. Thanks for your support! 😍

The most profitable blog niches for 2024 (+ how to choose one)

When done right, blogging helps you create passive income, build your personal brand, and even start a whole new location-independent lifestyle.

But the blogging landscape in 2024 has become incredibly competitive. The old advice to “just blog about your passion” no longer works when deciding what to write about.

As a result, choosing the wrong niche is one of the most common mistakes new bloggers make.

To build a moneymaking blog and avoid wasting your time – you must choose a profitable niche. (This goes for any digital creator, but we’ll focus specifically on blogging here).

I’ve been blogging since 2013 – but it was only in 2020 that I finally learned SEO. I used my skills to grow my blog traffic until it replaced the income from my London tech job.

1. Personal finance

In business, people will always pay to have their most painful problems solved. And the most painful problems for humans usually fall into one (or more) of these buckets: health, wealth, or relationships.

That’s why personal finance will always be one of the most profitable blog niches out there.

(Alex Hormozi goes into the above in more depth in his excellent book, “$100M Offers”).

What’s more, personal finance is one of the most popular areas – if not THE most popular – in the affiliate marketing space. You can find extremely lucrative affiliate programs within finance.

But of course, it’s also a highly competitive niche. To enter the personal finance niche as a new blogger, you’ll need to niche down hard to find something with the potential to rank well in Google.

Subniche ideas:

1. Tax (International or domestic)
2. Budgeting
3. Managing debt
4. Credit cards
5. Understanding the stock market
6. Cryptocurrency/NFTs
7. Real estate investing
8. Investing in gold/silver
9. Investing in commodities
10. Geoarbitrage
11. Mortgage advice
12. FIRE (Financial Independence Retire Early) – here are some examples of top FIRE bloggers
13. Student loan management
14. Retirement planning
15. Side hustles and passive income
16. Frugal living
17. Financial planning for couples
18. Teaching kids about money
19. Insurance planning
20. Financial technology (FinTech)
21. Behavioral finance
22. Financial planning for freelancers and entrepreneurs
23. Socially responsible investing
24. Tax-efficient investing
25. Financial goal setting
26. Money mindset and personal growth
27. Financial planning for small business owners
28. Saving for major life events (weddings, home purchases, etc.)
29. Navigating financial challenges (job loss, divorce, medical expenses)
30. Financial planning for single parents
31. Philanthropy and charitable giving
32. Financial planning for people with disabilities
33. Money-saving travel tips
34. Financial planning for the gig economy
35. Green investing and eco-friendly finance
36. Financial planning for the sandwich generation (caring for children and aging parents)
37. Financial literacy for immigrants and new citizens
38. Financial planning for the LGBTQ+ community
39. Money management for artists and creatives

Combine one of these with a specific target audience, such as “tax advice for digital nomads“, or “investing in gold for stay at home moms” – and you could be onto a winner.

Pros of the finance niche

• Highly lucrative affiliate programs
• Potential for high earnings via display ads

Cons of the finance niche

• Extremely competitive
• YMYL niche – you’ll need appropriate expertise/credentials/background

2. Health, fitness and well-being

We all worry about our health at some point – so health is another of those key areas full of painful (sometime literally!) problems to solve.

People are constantly searching for advice on various ailments, plus the best ways to lead a longer, healthier and more active life.

That makes health one of the most profitable blogging niches. In particular, it’s a great fit for selling coaching programs and affiliate products.

But, there’s a major downside. The rise of medical misinformation, along with fake health products and scams has led Google to crack down hard on blogs that publish health-related content.

In 2019, Google introduced an algorithm update called “YMYL” (your money, your life).

In a nutshell, YMYL means that blogs writing about money or life topics (i.e., finance and health), must have appropriate expertise. Without it, you’ll have little chance of being ranked on Google.

If you have the right background story, experience and credentials – for example you’re a nurse, doctor, dietician, fitness coach, psychologist, etc, then health can be one of the most profitable blog niches.

But if you don’t, then I’d highly recommend looking elsewhere for your perfect blogging niche.

Subniche ideas:

1. HIIT (high-intensity interval training)
2. Running for beginners (e.g. ‘Couch to 5K’)
3. Strength training for women
4. Pilates
5. Healthy eating for busy mothers
6. Yoga for stress relief and flexibility
7. Bodyweight exercises for home workouts
8. Nutrition for weight loss
9. Intermittent fasting
10. Vegan and plant-based fitness
11. Kettlebell training
12. Functional fitness for seniors
13. Postpartum fitness and health
14. Mind-body wellness practices (e.g., meditation, tai chi)
15. Sports-specific training (e.g., basketball, soccer, tennis)
16. Outdoor adventure fitness (e.g., hiking, rock climbing, kayaking)
17. Recovery and injury prevention
18. Fitness for people with chronic illnesses or disabilities
19. Corporate wellness and office fitness
20. Fitness technology and wearables
21. Meal planning and prep for healthy eating
22. Gut health and probiotics
23. Sleep optimization for fitness and health
24. Supplements and natural performance enhancers
25. Fitness motivation and goal setting
26. Fitness for travel and on-the-go lifestyles
27. Hormone balancing through diet and exercise
28. Fitness for specific professions (e.g., first responders, military)
29. Fitness for couples and families
30. Mental health and fitness connections
31. Sustainable and eco-friendly fitness gear and practices
32. Body positivity and fitness at every size
33. Fitness for the LGBTQ+ community
34. Prenatal fitness and health
35. Fitness for people with allergies or food sensitivities

Pros of the health and fitness niche:

• Great potential for selling coaching services and programs
• A lucrative and varied range of affiliate programs
• Potential for high earnings via display ads
• Potential to spin off onto other channels, like YouTube, Instagram or even building a coaching app

Cons of the health and fitness niche:

• Again, extremely competitive
• YMYL niche – you’ll need appropriate expertise/credentials/background

3. Dating and relationships

Relationships are another area of life where people experience many pain points.

In fact, it’s one of the big three. As with health and finance, that makes dating/relationships a great niche for building a profitable blog around.

And dating/relationships is a growing industry with no sign of slowing down – the global online dating industry was estimated to reach 2.86 billion USD in 2022, according to Statista.

Subniche ideas:

1. Marriage guidance and counseling
2. Dating advice for men (from a woman’s perspective)
3. Dating advice for specific groups (e.g., Muslims, Christians, over-60s, nerds)
4. Navigating divorce
5. Building a healthy relationship
6. Online dating tips and strategies
7. Improving communication in relationships
8. Dealing with infidelity and trust issues
9. Long-distance relationship advice
10. Conflict resolution in relationships
11. Dating and relationships for single parents
12. Polyamory and non-monogamous relationships
13. Dating and relationships for people with disabilities
14. Premarital counseling and preparation
15. Coping with breakups and heartbreak
16. Building self-esteem and confidence in dating
17. Identifying and avoiding toxic relationships
18. Blended family dynamics and stepparenting
19. LGBTQ+ dating and relationships
20. Interracial and intercultural relationships
21. Balancing career and relationships
22. Dating and relationships for introverts
23. Navigating consent and setting boundaries
24. Arranged marriages and matchmaking
25. Relationship advice for highly sensitive people (HSPs)
26. Maintaining individuality in a relationship
27. Overcoming commitment issues
28. Dating and relationships for people with mental health concerns
29. Enhancing intimacy and sexual connection
30. Relationship advice for people with addiction
31. Friendship and platonic relationship-building
32. Healing from emotional abuse and trauma in relationships
33. Dating and relationships for people on the autism spectrum
34. Mindfulness and self-care in relationships
35. Navigating cultural and religious differences in relationships

Pros of the dating and relationships niche:

• Dating/relationships will never go out of style – they’re one of the core human needs (plus, people have a lot of insecurity around this area and hence they’re constantly Googling related terms)
• Potential for easy affiliate income through referrals to dating sites and relationship guidance courses

Cons of the dating and relationships niche:

• Can be tricky to find high-paying affiliates (as many dating sites let people join for free)

4. Food and drink

People the world over are always looking for new ways to prepare and consume food and drink.

That’s why food and drink has become one of the most profitable blog niches. It’s a saturated niche, but with good keyword research you could still find a promising subniche.

Food and drink content typically performs well on social media, so get ready to grow an Instagram or Pinterest presence alongside your blog.

It could also fit well with a YouTube channel demonstrating how to prepare different dishes (check out this comparison of blogging vs YouTube).

Subniche ideas:

1. Specialty coffee (beans and brewing equipment)
2. Craft beer and home brewing
3. Grilling and BBQ
4. Different world cuisines (such as Chinese, Mexican, Thai, or Vietnamese)
5. How to eat more healthily / eat to lose weight, gain muscle, etc. (also overlaps with the health niche)
6. How to prep for specific diets (such as keto, paleo, Atkins diet, Mediterranean, carnivore, raw food diet)
7. Vegan and plant-based cooking
8. Gluten-free cooking and baking
9. Sustainable and locally sourced food
10. Meal planning and prep
11. Budget-friendly cooking and grocery shopping
12. Cooking for one or two people
13. Cooking with kids and family-friendly recipes
14. Cooking for special occasions and holidays
15. Food photography and styling
16. Food history and cultural traditions
17. Molecular gastronomy and modernist cuisine
18. Food science and nutrition
19. Food allergies and sensitivities
20. Fermentation and pickling
21. Cheesemaking and dairy products
22. Foraging and wild food
23. Food preservation (canning, dehydrating, freezing)
24. Food waste reduction and composting
25. Cooking with herbs and spices
26. Baking and pastry arts
27. Cooking with cast iron and other specialty cookware
28. Food and drink pairing (e.g., wine, beer, cocktails)
29. Cooking for athletes and fitness enthusiasts
30. Cooking with international ingredients and flavors
31. Food and mental health (e.g., mood-boosting foods, intuitive eating)
32. Cooking for pets and homemade pet food
33. Food activism and policy
34. Food-focused travel and culinary tourism
35. Cooking with cannabis and CBD

Pros of the food and drink niche:

• Great potential for sponsored posts and display ads (e.g. with Ezoic or Mediavine)
• Wide range of affiliates (e.g. for food prep products, ingredients, organic delivery boxes)
• Potential to spin off onto other channels, like YouTube, Instagram or Pinterest
• Easy to sell information products, such as e-books or video courses (would work best in more specialist subniches, as opposed to simple recipes which can be found all over Google and YouTube)

Cons of the food and drink niche:

• Highly competitive
• You need to be creative to find your perfect subniche

5. Education

The COVID-19 pandemic drove a massive shift in global adoption of online education. For example, a popular online learning platform, Coursera, saw 20 million new student registrations in 2021.

What’s more, there’s a great deal of flexibility and scope in the education niche. Whether you want to become an online English teacher, teach another language online, or educate people in your specialist topic, you’ll surely find a place for yourself in the broad education niche.

Subniche ideas:

1. ESL (English as a second language) training and guidance
2. Resources for ESL teachers (or other kinds of teachers)
3. Helping students get through their college exams
4. Advice on common college topics such as science, maths, history, or geography
5. Advice for PhD students (e.g., how to write a thesis, design a research project, or handle PhD stress)
6. Helping students find and enroll in Masters programs overseas (for example, in Europe)
7. Homeschooling resources and curriculum development
8. Early childhood education and development
9. Special education and inclusive learning strategies
10. Online course creation and e-learning platforms
11. Study skills and time management for students
12. Educational technology and digital learning tools
13. Tutoring and test preparation (e.g., SAT, GRE, GMAT)
14. Language learning and bilingual education
15. STEM education and encouraging diversity in STEM fields
16. Montessori and alternative education methods
17. Adult education and lifelong learning
18. Education policy and reform
19. Helping students navigate the college admissions process
20. Financial aid and scholarship advice for students
21. Gap year planning and educational travel
22. Education for social justice and activism
23. Gamification and game-based learning
24. Outdoor and experiential education
25. Art and music education
26. Coding and computer science education
27. Study abroad programs and international education
28. Classroom management and behavior strategies for teachers
29. Teacher professional development and continuing education
30. Parent involvement and family engagement in education
31. Education for gifted and talented students
32. Vocational education and career readiness
33. Education in developing countries and underserved communities
34. Mental health and wellness in education
35. Education for sustainability and environmental awareness

Pros of the education niche:

• Lots of potential to create your own digital educational products
• Multiple income streams available, especially online teaching
• Lucrative affiliate income opportunities available
• Online education is one of the world’s fastest growing areas

Cons of the education niche:

• You might need a degree or other relevant qualifications to teach certain subjects

6. Travel

It sounds like living the dream, turning your travel obsession into a profitable blog! And if you’re lucky, you might even get paid to go on vacation… But although travel is one of the most profitable blog niches, it’s also (unsurprisingly) one of the most competitive.

If travel is the niche for you, make sure you choose a targeted subniche and do proper keyword research to find the right entry point. I always recommend looking for long-tail keywords first, as you’ll typically be facing a lot of competition in most travel-related subniches.

Then consider the following questions:

• Who are your main SEO competitors?
• And what can you offer that’s different/better to them?

On the downside, travel blogging comes with some unique challenges that you should consider carefully. The COVID-19 pandemic showed just how vulnerable this niche can be to global events – many travel bloggers saw their income vanish almost overnight when borders closed and travel stopped.

Although it’s unlikely that anything of that magnitude will happen again, the travel niche remains inherently volatile. Global events, natural disasters, political unrest, or economic downturns can all significantly impact travel patterns and, consequently, your blog’s traffic and income.

For example, let’s say your blog focuses on one country. Then suddenly, that country has a political revolution and closes its borders to foreigners.

Or perhaps you specialize in budget travel in Southeast Asia, and a natural disaster affects tourism in the region. You could potentially lose all your income overnight.

Travel blogging also tends to be seasonal – many destinations have clear high and low seasons, which means your traffic (and income) can fluctuate dramatically throughout the year.

Plus, creating content often requires significant upfront investment in actually visiting places, taking high-quality photos, and experiencing activities firsthand.

Despite these challenges, travel remains one of the most rewarding and potentially profitable blogging niches – especially if you can find the right subniche and create genuine, valuable content for your readers.

Subniche ideas:

1. Blogs focusing on one particular country or region (especially if you have firsthand experience of it)
2. Slow travel
3. Digital nomad lifestyle
4. Adventure travel
5. Luxury travel
6. Solo travel
7. Art hotel reviews
8. Glamping
9. Moving abroad advice and resources
10. Budget travel and backpacking
11. Sustainable and eco-friendly travel
12. Food and culinary tourism
13. Wellness and spa travel
14. Road trips and car camping
15. Cruises and boat travel
16. Hiking and trekking
17. Volunteer and service-based travel
18. Travel photography and videography
19. Family travel and traveling with kids
20. Senior travel and accessible tourism
21. LGBTQ+ travel
22. Spiritual and religious pilgrimages
23. Dark tourism and historical sites
24. Overland travel and train journeys
25. Travel gear and packing tips
26. Pet-friendly travel
27. Workamping and seasonal jobs in travel
28. Travel hacking and rewards programs
29. Van life and RV living
30. Travel writing and storytelling
31. Traveling with a disability or chronic illness
32. Extreme sports and adrenaline travel
33. Agritourism and farm stays
34. Cultural immersion and language learning travel
35. Travel safety and risk management
36. Traveling as a person of color
37. Travel for personal growth and self-discovery
38. Minimalist travel and one-bag living
39. Travel technology and apps
40. Traveling for festivals and events

Be prepared to use your imagination. You could always combine several subniches in interesting and original ways. Make sure you do proper keyword research before starting out, to establish the topic’s profit potential.

Pros of the travel niche

• Great choice if you’re a frequent traveller who loves travelling
• Potential to become a destination specialist if you live in an interesting location
• Tons of affiliate potential with lucrative programs (e.g. travel insurance, travel credit cards, airline, hotel and guided tour affiliate programs, travel gear)
• Travel also does pretty well with display ads
• Good potential for branching out to YouTube, Instagram and Pinterest

Cons of the travel niche

• Highly competitive and may feel oversaturated – need to be creative to stand out!
• Income can fluctuate on a seasonal basis (more people travel in the summer months)
• Risk of catastrophic events (such as the pandemic) damaging the industry, and hence your traffic!

7. Home improvement and DIY

The DIY niche has seen a sharp rise in popularity in recent years. Many people confined to their homes during the pandemic have taken up new hobbies in home improvement and DIY.

Hence, DIY has also become one of the most profitable blog niches.

Even better, the DIY niche lends itself well to a mix of instructional guides and affiliate marketing programs. There’s a lot to teach, and a lot to sell.

Selling DIY affiliate products fits in naturally with creating how-to guides; with less need to do the hard sell and convince the customer to buy. After all, they’ve got a pressing DIY project to finish, so they need the right products and they need them right now!

If you enjoy DIY, this might be the niche for you.

Subniche ideas:

1. Restoring old furniture
2. Building your own swimming pool
3. Landscape gardening at home
4. Carpentry
5. Soundproofing tips and tricks
6. Upcycling and repurposing home décor
7. Home renovation and remodeling
8. Woodworking projects for the home
9. DIY home automation and smart home projects
10. Sustainable and eco-friendly home improvements
11. Electrical projects for home improvement
12. Plumbing and bathroom upgrades
13. Concrete and masonry projects for the home
14. DIY solar panels and home renewable energy
15. Indoor gardening and green walls
16. DIY home organization and storage solutions
17. Painting techniques and wall treatments
18. Tiling and flooring installation
19. Home insulation and energy efficiency
20. DIY home security systems
21. Backyard landscaping and hardscaping
22. Deck and patio building
23. DIY window treatments and curtains
24. Lighting design and DIY light fixtures
25. Wallpapering and wall decals
26. DIY home accents and decorations
27. Garage organization and storage
28. Home office setup and design
29. DIY kitchen upgrades and remodeling
30. Bathroom vanity and cabinet building
31. Home theater design and installation
32. DIY pest control and prevention
33. Home foundation repair and waterproofing
34. HVAC maintenance and upgrades
35. DIY home staging and real estate preparation
36. Accessible home modifications for seniors and people with disabilities
37. Child-proofing and baby safety at home
38. DIY home fire safety and prevention
39. Home coffee bar and wet bar design
40. DIY home gym and workout space setup

Pros of the DIY niche

• DIY has become a lot more popular since the pandemic
• People involved in DIY are often at a stage when they’re ready to buy (great for affiliates!)
• Some of the most profitable affiliate programs are in this niche
• If you love DIY, blogging about it can help you learn new things and discover new products

Cons of the DIY niche

• Works best if you actually enjoy DIY yourself
• Display ad rates can be relatively low

8. Parenting

Parenting has always been a popular niche for monetization – and that’s no different in the online space.

New parents need expert resources to guide them through one of life’s biggest changes. That’s why the so-called “mommy blogs” are enduringly popular.

This popularity and variety of topics makes parenting one of the most profitable blog niches out there. It’s also a niche that will never go out of style – as parents will exist as long as humans do.

Subniche ideas:

1. Natural birth
2. Pregnancy for first-timers
3. Maternity fashion
4. Moving abroad or traveling with kids
5. Homeschooling advice (also overlaps with the education niche)
6. Handling difficult teenagers
7. Remote work opportunities for stay-at-home parents
8. Breastfeeding and pumping tips
9. Baby sleep training and schedules
10. Exploring Montessori and Waldorf parenting approaches
11. Positive discipline and gentle parenting techniques
12. Attachment parenting and the benefits of babywearing
13. Raising children with special needs
14. Navigating adoption or foster parenting
15. Single parenting and co-parenting strategies
16. LGBTQ+ family building and parenting experiences
17. Multicultural and bilingual family life
18. Coping with divorce and blended family dynamics
19. Managing screen time and online safety for kids
20. Mental health for parents (postpartum depression, anxiety)
21. Mindful and intentional parenting practices
22. Self-care for mothers and fathers
23. Budgeting and financial planning for families
24. Green and eco-friendly parenting choices
25. Balancing work and family life
26. Nutrition for families (picky eaters, healthy meal planning)
27. Choosing schools and supporting children’s education
28. Incorporating spirituality or religion into family life
29. Supporting young athletes in sports
30. Encouraging creativity through art, music, and writing
31. Raising activist kids and teaching social justice
32. Promoting diversity and teaching inclusivity and empathy
33. Planning memorable family vacations and road trips
34. Simplifying family life through minimalism and decluttering
35. Organization tips for busy families (routines, chore charts, time management)
36. Childproofing, first aid, and emergency preparedness for parents
37. Building a support network of mom friends and playdates
38. Boosting children’s self-esteem and body positivity
39. Navigating puberty and talking about sex with kids
40. Empty nesting and rediscovering yourself after kids leave home

Pros of the parenting niche

• Wide range of subniches available
• Parenting will never go out of style
• Children create major pain points – parents are willing to spend big money to fix them
• Great potential for both ads and affiliates, plus selling information products

Cons of the parenting niche

• Works best if you’re actually a parent yourself – that gives you authority and expertise needed to rank (Plus the motivation to keep writing long enough to see results!)

9. Marketing and online business

This lucrative niche incorporates digital marketing and online business, including ecommerce, side hustles and blogging.

Although this niche is competitive, its breadth and constant influx of new products means you can still find interesting gaps where you can build a blogging presence.

One major advantage of the digital marketing niche is its wealth of affiliate programs for software – many of which can generate high commissions.

There’s also great potential for creating info products to teach people about different aspects of online marketing.

Digital marketing lends itself well to combining instructional how-to guides with affiliate product review posts – which is a dynamite combination for profitable blogging.

Subniche ideas:

1. Email marketing strategies and automation
2. Building a profitable side hustle from scratch
3. Dropshipping 101: A beginner’s guide to success
4. Blogging and writing for online audiences
5. Copywriting for specific industries (beginners, lawyers, real estate agents, accountants, etc.)
6. SEO best practices and keyword research, e.g. for SaaS, or for coaches/consultants
7. Accounting and bookkeeping for online businesses
8. Mastering social media platforms (LinkedIn, YouTube, Instagram, TikTok, etc.)
9. Video editing techniques and tools for marketers
10. Personal branding and building your online presence
11. Creating and selling Notion templates for productivity
12. Content marketing and editorial calendars
13. Affiliate marketing and partnerships
14. Influencer marketing and collaboration strategies
15. Podcast production and marketing
16. Google Analytics and data-driven marketing
17. Facebook and Google Ads for beginners
18. Landing page optimization and A/B testing
19. Marketing automation and CRM tools
20. Graphic design for social media and web
21. Networking and building professional relationships online
22. Virtual event planning and promotion
23. Marketing for nonprofits and social causes
24. PR and media relations for small businesses
25. Customer experience and retention strategies
26. Marketing for local businesses and brick-and-mortar stores
27. Chatbot marketing and conversational commerce
28. Marketing for e-commerce and product launches
29. Webinar and online course creation
30. Marketing for freelancers and solopreneurs
31. Neuromarketing and consumer psychology
32. Marketing for blockchain and cryptocurrency projects
33. Subscription box marketing and retention
34. Marketing for mobile apps and games
35. Storytelling and brand narrative development
36. Experiential marketing and brand activations
37. Marketing for the gig economy and freelance platforms
38. Voice search optimization and marketing for smart speakers
39. Marketing for virtual and augmented reality experiences
40. Cause marketing and corporate social responsibility campaigns

Pros of the marketing niche

• Lots of SaaS tools with high affiliate commissions!
• Also good scope for creating your own products to teach various aspects of digital marketing
• Easy to expand into other platforms, particularly YouTube

Cons of the marketing niche

• Loads of subtopics to choose from, so it’s easy to get overwhelmed
• Highly competitive, so make sure to niche down and find your unique angle

10. Science and technology

This is an exciting niche with a lot of potential for capturing demand in the future.

You could write about anything from consumer electronics to cutting-edge advances in biotechnology. But whichever you choose, you should always keep the potential monetization strategies in mind.

If a science-related niche is very new, it may not have much potential for monetization with common methods like ads or affiliates. Research your potential sub niches carefully before jumping in.

You might have to think outside the box, e.g. by selling scientific reports or white papers, or creating your own info products that make the latest science developments accessible to the mainstream.

Consumer electronics is a lot easier but a more saturated niche, with obvious potential for earning from affiliate income.

It’s common for consumer electronics affiliates to earn through the Amazon Affiliate program, however this program has been paying increasingly lower commissions in the last couple of years.

Subniche ideas:

1. Cameras and webcams for streaming and video conferencing
2. Drones for aerial photography and mapping
3. AI-powered chatbots and virtual assistants
4. Blockchain applications beyond cryptocurrency
5. Internet of Things (IoT) and smart home automation
6. Robotics in manufacturing and healthcare
7. Biotech advancements in personalized medicine
8. CRISPR and gene editing ethics and applications
9. Cybersecurity and AI-driven threat detection
10. Machine learning algorithms and predictive analytics
11. Natural language processing (NLP) and sentiment analysis
12. Computer vision and image recognition
13. AI in self-driving cars and autonomous vehicles
14. Generative AI for art, music, and design
15. AI in healthcare: Diagnosis, drug discovery, and telemedicine
16. Neural networks and deep learning architectures
17. AI ethics and bias mitigation strategies
18. Quantum computing and its potential applications
19. AI in finance: Robo-advisors and algorithmic trading
20. Augmented reality (AR) and virtual reality (VR) in education and training
21. AI in agriculture: Precision farming and crop monitoring
22. Nanotechnology and materials science
23. Space exploration and satellite technology
24. AI in customer service and support
25. Bioinformatics and computational biology
26. AI in gaming and game development
27. 3D printing and additive manufacturing
28. AI in legal tech and contract analysis
29. Renewable energy and smart grid technology
30. AI in supply chain optimization and logistics
31. Wearable technology and fitness trackers
32. AI in marketing: Personalization and recommendation engines
33. Neuroscience and brain-computer interfaces
34. AI in education: Adaptive learning and intelligent tutoring systems
35. Serverless computing and cloud infrastructure
36. AI in human resources: Recruitment and talent management
37. Quantum cryptography and secure communication
38. AI in environmental monitoring and climate change mitigation
39. Edge computing and AI on IoT devices
40. AI in accessibility tech for people with disabilities

Pros of the science and technology niche

• Good potential for exciting developments in the future – get a foothold early and establish your blog as an expert voice
• Potential for lucrative referral partnerships
• Potential for affiliate income if you’re selling consumer technology, like cameras or laptops

Cons of the science and technology niche

• Some areas may not be involved in affiliate programs yet. You may have to get creative and develop your own referral partnerships with relevant businesses
• Many electronic goods are sold via Amazon, which tends to pay low commissions in many product areas (although it has good conversion rates)

11. Outdoor lifestyle

The outdoor lifestyle niche is growing fast, especially in the wake of the pandemic, as people spend more time both in their home countries and in the open air.

There’s also a growing trend towards a survivalist way of life, which can produce some interesting niche ideas.

In general, the outdoor lifestyle niche is evergreen, although your traffic might be seasonal for some topics (for example, people only go camping in the summer months).

Subniche ideas:

1. Camping advice and gear reviews
2. Mountaineering equipment and safety tips
3. Wilderness survival tips and resources
4. Cooking in the wild: Recipes and equipment
5. Hiking boots and gear recommendations
6. Homesteading and self-sufficiency skills
7. Growing vegetables and organic gardening
8. Backpacking and ultralight gear
9. Fishing techniques and gear
10. Hunting and game processing
11. Nature photography and videography
12. Rock climbing and bouldering
13. Kayaking and canoeing adventures
14. Trail running and outdoor fitness
15. Birdwatching and wildlife observation
16. Foraging and wild food identification
17. Wilderness survival schools and courses
18. Primitive skills and bushcraft techniques
19. Leave No Trace principles and environmental ethics
20. Maintaining and repairing outdoor gear
21. Wilderness first aid and emergency preparedness
22. Layering systems and clothing for the outdoors
23. Navigation and orienteering in the wild
24. Cast iron and Dutch oven cooking in the great outdoors
25. Adventure travel and destination guides for nature lovers
26. Trail biking and mountain biking explorations
27. Winter adventures: Skiing, snowshoeing, and ice climbing
28. Water purification and filtration methods for backcountry trips
29. Capturing the outdoors: Photography and videography equipment
30. Nature writing and storytelling
31. Building shelters and finding wilderness accommodation
32. Outdoor skills and adventures for kids and families
33. Yoga and meditation retreats in nature
34. Endurance events and fitness challenges in the wild
35. Conservation and environmental activism for outdoor enthusiasts
36. Lessons learned from outdoor survival stories
37. Innovations and product design for outdoor gear
38. Cooking with foraged ingredients from the wild
39. Adapting outdoor skills for urban environments and city parks
40. Career guides and job opportunities in the outdoor industry

You could monetize any of these with a mix of how-to guides and review posts. You could also supplement your blog with other mediums, such as creating YouTube video versions of the how-to guides.

If you enjoy taking photos outdoors, this niche offers great potential for using original images alongside your blog posts or creating an Instagram presence.

Pros of the outdoor lifestyle niche

• Wide range of potential topics to cover
• Tends to be an evergreen niche
• Increased interest in outdoor lifestyle in the wake of the pandemic
• Plenty of opportunities for monetization, including creating your own information products

Cons of the outdoor lifestyle niche

• Some of the sub niches can be seasonal (e.g. camping)

12. Video gaming

Blogging about video gaming offers an excellent opportunity to make money while pursuing your hobby or passion.

Fans of certain video games tend to become deeply immersed in the game’s universe, which creates a strong incentive for them to become return visitors to your site.

But the video games topic is very broad, so it’s essential to niche down hard. You’ll struggle to rank on Google if your blog covers many aspects of different video games, systems, and so on.

Also, publishing on a hyper-specific topic is critical for building a loyal audience around your blog – an important factor for success in the video games niche.

Subniche ideas:

1. Action games: Tips, tricks, and walkthroughs
2. First-person shooters: Gameplay strategies and weapon guides
3. Retro gaming: Classic arcade games and nostalgia
4. MMORPGs: World of Warcraft and other online multiplayer adventures
5. Portable gaming: GameBoy, Nintendo DS, and PSP classics
6. Console-specific gaming: N64, PlayStation, Wii, and more
7. Open-world and sandbox games: Exploration and discovery
8. Indie games and hidden gems
9. Esports and competitive gaming
10. Virtual reality (VR) and augmented reality (AR) gaming
11. Gaming hardware and accessories reviews
12. PC gaming and building custom rigs
13. Gaming podcasts and interviews with industry professionals
14. Speedrunning and world record attempts
15. Gaming history and evolution of video game genres
16. Game development and design tutorials
17. Gaming communities and online forums
18. Cosplay and gaming-inspired crafts
19. Video game music and soundtracks
20. Gaming tournaments and events coverage
21. Mobile gaming and app recommendations
22. Racing games and simulators
23. Sports games and franchise analysis
24. Puzzle games and brain teasers
25. Horror games and psychological thrillers
26. Role-playing games (RPGs) and character building
27. Fighting games and combo guides
28. Stealth games and strategic gameplay
29. Gaming news and industry updates
30. Gaming memes and humor
31. Video game storytelling and narrative analysis
32. Educational games and gamified learning
33. Gaming for mental health and stress relief
34. Accessibility in gaming and adaptive controllers
35. Gaming for social change and activism
36. Gaming in popular culture and media
37. Blockchain gaming and NFTs
38. Gaming for fitness and exercise (e.g., Ring Fit Adventure)
39. Tabletop gaming and board game adaptations
40. Gaming as art and exploring visual aesthetics in video games

Pros of the video gaming niche

• Good potential for monetizing through affiliate programs, e.g. for games, gaming platforms and related equipment
• Passionate fanbases leads to lots of return visitors, if you niche down
• Perfect if you enjoy gaming as a personal hobby

Cons of the video gaming niche

• Very low CPC (cost per click) for display ads
• Highly competitive so you’ll need to niche down super hard

YMYL, EEAT, and their importance when choosing a niche

Google’s complex ranking algorithms include several quality content guidelines. Finance websites are covered by a guideline known as “your money or your life” (YMYL). Health-related content also falls under this guideline.

Quality content is critical in niches considered YMYL. Inaccurate or deceptive content could cause significant harm to users. It could damage their livelihoods and even their lives.

Google wants to avoid that, so it takes a serious approach to ranking YMYL content. It has much stricter requirements for ranking that kind of content in search results. In a world overrun with fake news, spammers and scammers, this is a smart move from Google.

EEAT stands for Experience, Expertise, Authoritativeness, and Trustworthiness. When deciding to rank a website with YMYL content, Google will carefully consider its EEAT. Let’s have a quick look at how EEAT is evaluated.

1. Experience. Can the main author demonstrate authentic real-world experience in the topic they’re writing about? Does this come across clearly in the article?
2. Expertise. This covers the main author (which would probably be you). Can they be considered an expert in their field? Are these credentials or qualifications clearly stated on the website? For financial, legal or health-related niches, you’ll typically need to either have relevant qualifications yourself, or work with a writer who does.
3. Authoritativeness. This refers your level of perceived authority. Do people in the industry know you and your work? Do they trust your information?
4. Trustworthiness. The final ranking factor covers the author, the content, and the website itself. It evaluates whether people can trust you and the website to provide reliable, accurate content.

In a nutshell, I don’t recommend choosing the health or finance niches unless you have a specific background in those fields.

You could also consider hiring a primary writer with expertise in those areas, for example a registered nurse turned content writer for a health blog. But this would be an extra expense in the early stages, so I wouldn’t recommend it for a beginner blogger.

The best way to choose a profitable niche

Having a primary author with the right expertise and qualifications is essential for niches like finance, law or health.

For everything else, my top tip would be – choose a profitable niche that also reflects your personal experience and/or interests. Why?

For starters, it makes blogging a lot more fun. But, more importantly, to rank high on Google and build authority, you’ll have to publish a LOT of content for a LONG time.

Writing about a topic of personal interest means you’re more likely to stay motivated for long enough to get results in terms of traffic to your blog. Choose a niche that’s not only profitable, but also makes you feel excited to get up in the morning and start writing.

One really effective approach is to sit down with a pen and paper, then just brainstorm every possible topic that you could blog about. Don’t hold back!

Think about your interests, hobbies, work experience, qualifications, career history, volunteering projects, and any other life experiences/achievements that you could potentially tap into.

Also, think about problems you’ve solved for yourself, or others. Chances are, you could find an audience online who would be interested in learning how to make a similar transformation.

For example, perhaps you’ve gone from being overweight to being a marathon runner, or left your boring office job behind to travel the world.

Maybe you’ve taught yourself how to grow vegetables at home, or how to cook delicious meals on a tight budget. Any of these could form the basis for a blogging niche.

So try reflecting on the most profitable blog niches that we explored above, and see if you can find any areas of overlap. Perhaps you could even start a blog around the best tools for bloggers, with review posts and how-to guides.

Once you’ve narrowed down a couple of niche ideas that interest you, research them online to see who else is blogging about similar topics and how they’re making money from it.

The ideal niche would have a good range of affiliate programs, advertising potential, and also potential for selling info products. If other people are already doing those things – it’s a great sign! There’s room for you as well.

Next steps

The most profitable blogging niches are often highly competitive. But with some careful thought and strategic keyword research you can still find under-served subniches within them.

You could also draw on your personal experiences to tackle one of these most profitable blog niches from a unique angle – all while building the ‘brand of you.’

Related articles:

• How To Choose A Domain Name That’s Perfect For Your Blog (11 Expert Tips)
• 15 Common Mistakes New Bloggers Make (And How You Can Avoid Them)
• How to Monetize a Blog Easily in 2024 (9 Tried & Tested Methods)
• Blogging For Beginners: A Simple 10-Step Game Plan For Your First 90 Days